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PRESS CONTACT: Robin Insley
212-849-8256
robin@robininsleyassociates.com
PTV CONTACT: Lorenzo Petruzziello
(617) 338-4455, ext. 133
Lorenzo_Petruzziello@APTonline.org
Gwyneth Paltrow and Friends
to "hit the road" in Spain
MADRID – October 2, 2007 –A dream team heads to Spain to take the road trip of a lifetime for the new prime-time U.S. public television series, Spain…on the Road Again, to air internationally in both English and Spanish.
Behind the wheel is a wealth of talent: Academy Award-winning actress Gwyneth Paltrow, super-chef Mario Batali, New York Times food columnist Mark Bittman, and introducing Spanish actress and singer Claudia Bassols.
The premise is simple: the two men, single-minded food- and wine-obsessed fiends, are constantly on the lookout for their next great meal. The two women also like to eat and drink but they have their own agenda: enjoying Spain's infinite other pleasures — museums, shopping, music, spas and nightlife.
Put the four of them on a cross-country trip and the result is a showcase of Spain as it's never been seen before — the intense beauty of Spanish food and culture mixed with all the hazards of male-female relationships and spontaneous, wacky road trip adventures.
Ms. Paltrow, who fell in love with Spain when she lived there as a teenager, is thrilled to get a chance to reunite with her "Spanish family" and see parts of the country she has never seen before. Mr. Batali looks forward to exploring — and explaining — the Spanish culinary scene. Like Paltrow, Batali attended high school outside of Madrid, speaks Spanish fluently, and attributes "learning how to really eat and really drink" to the years he spent there. Mr. Bittman, the superstar food writer of the New York Times and already an award-winning public television host, continues to be a loveable curmudgeon, the Larry David of the kitchen. Spanish native Claudia Bassols will do her best to keep the three Americans straight.
None of the stars will know in advance where they are headed in their fleet of Mercedes vehicles, which will be fitted with Iconix micro cams to capture the trip from the viewpoint of the stars. Executive Producer of the series, Charlie Pinsky of New York's frappé, inc., is keeping the itinerary a closely held secret so the dream team can make its way through Spain unencumbered.
Spain… on the Road Again will be distributed by American Public Television in the United States and will begin airing on PBS stations in Fall 2008.
About frappé, inc.:
President of frappé, inc., Charles Pinsky is a five-time James Beard Award-winning Executive Producer and Director. His public television credits include: How to Cook Everything: Bittman Takes on America's Chefs and The Best Recipes in the World, Madeleine Cooks, Cuisine Rapide, Cooking in America, Cooking in France, Cooking in Europe, Chez Pepin, Dessert Circus With Jacques Torres, Jewish Cooking in America, A Spoonful of Ginger: Food as Medicine, Jacques Pepin: The Apprentice, Then and Now and Barbecue University With Steven Raichlen.
About American Public Television
For 46 years, American Public Television (APT) has been a leading distributor of television programming to public television stations in the United States. APT distributes more than 300 new program titles per year and has 10,000 hours of programming in its library. It is responsible for many public television milestones including the first HD series and the 2006 launch of the Create channel featuring the best of public television's lifestyle programming. APT is known for its leadership in identifying innovative, worthwhile and viewer-friendly programming. It has established a tradition of providing public television stations with program choices that strengthen and customize their schedules such as Winged Migration, Battlefield Britain, Globe Trekker, Rick Steves' Europe, Great Museums, Jacques Pépin: Fast Food My Way, America's Test Kitchen From Cook's Illustrated, Broadway: The Golden Age, Lidia's Family Table, California Dreamin' – The Songs of The Mamas & the Papas, Rosemary & Thyme, P. Allen Smith's Garden Home, The Big Comfy Couch, Monarchy, and other prominent documentaries, dramatic series, how-to programs and classic movies. For more information about APT's programs and services, visit APTonline.org.
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